Special Issue on Entrepreneurship, Innovation and Economic Development
International Journal of Business and Economics Research (IJBER)
e-ISSN: 2455-3921
Published on: Jan. 2026

Guest Chief Editors

Dr. T.Selvakumar, Assistant Professor of Economics, The American College (Autonomous), Madurai
Dr. S.Karthikeyan, Associate Professor of Economics, The Madura College, Madurai

Guest Co-Editors

Dr. G.Kannabiran, Associate Professor & Head (PG) of Economics, The American College (Autonomous), Madurai
Dr. S.Jeyarani, Associate Professor & Head (UG) of Economics, The American College (Autonomous), Madurai
Special Issue Cover

INDEX

01
A Study on Investment in Gold among Working People in Thoothukudi City
Dr. D.Maria Sahaya Diran & Mr. Muthuraj
02
A Study on Consumer’s awareness on consumer rights with reference to Thoothukudi city
Mrs. T.Caroline Kanmani Ananthi & Mrs. S.Jeyarani
03
Perception of customers towards the online payment methods with special reference to Madurai City
Sally M & Dr. R.Mary Sophia Chitra
04
A Study on the Consumer Preference towards Online Shopping after the Pandemic with Special Reference to Alanganallur Block of Madurai District
Fanny M & Dr. A.I.Auxilia Felicitas
05
The Gig and Platform Economy in India: Employment Opportunities, Precarity and Policy Difficulties
Dr. C.Sahaya Mary Sophia
06
Contemporary Challenges of Fiscal Federalism in India
Dr. V.Sriman Narayanan & Dr. R.Senthil Kumar
07
Customers Utility towards Online Payments
P. Amali Fathima
08
Neuromarketing Unveiled: Pros, Cons and Ethical Challenges of Consumer Brain Insights
Dr. D.Jebaselvi Anitha
09
Exploring Work-Life Balance among Nurses: A Factor Analytical Study of Influencing Elements and Strategies
G. Manuel Gunaraja & A. Martin David
10
An empirical analysis of the role of skill development in driving women economic empowerment and India’s economic growth
Dr. S.Karthikeyan & Dr. P.Mohammed Hither Ali
11
An Economic Study on Factors Influencing the Tourists in Courtallam
Mrs. V.Sumathi & Dr. A.Seetharaman
12
Artificial Intelligence and Its Role in Stock Market
Dr. P.Senthilkumar & Dr. V.Kannan
13
A study on income and expenditure pattern of agricultural labourers in Tirupattur taluk of Sivagangai district during agricultural season and non-agricultural season
Mrs. R.Swarnalatha & Dr. S.Karthikeyan
14
Skill and Career Development in the GIG Economy: A Review with Special Reference to Youth Employment
Dr. Vinod Kumar Meena & Vedanshi Sharma
15
Recent Promotional Strategies Adopted by the Retailers of Children’s Clothes in Madurai District
P. Antony Raj & Dr. R.Mary Sophia Chitra
16
Relationship Between GRI Reporting and Market Performance of NSE-Listed Companies: Evidence from Tamil Nadu
Bhargavi R & Dr. K.Hema Malini
17
The influence of eco-certifications and labels on consumer trust and purchase intent in FMCG products
A.T.Loga Rubini & Dr. K.Hema Malini
18
Digital Economy: Opportunities and Challenges in Tamil Nadu
Dr. A.Poornima
19
A Study of Women Entrepreneurs engaged in Mushroom Cultivation in Puducherry
Abirami N & Dr. R.Asokan
20
A Study of Inventory Control Practices and their Impact on Profitability in Micro, Small and Medium Enterprises (MSMEs)
Ms. Priyanka Sanjay Landage & Prof. Dr.Santosh Kulkarni
21
MSMEs and their Role in Economic Development in India
Ms. G.Hannah Jebamalar
22
Last-Mile Delivery Optimisation in Tier-1 and Tier-2 Cities of South India: A Data-driven Evaluation
Dr. Vinoth Kumar V, Dr. C.Muthuvelayutham & Dr. Navaneethakumar V
23
Catalysts of Change: The Role of Startups in India’s Economic Growth
Dr. G.Shanmuga Priyaa & Lt. Dr. S.Gnanaprakesh
24
An Economic Analysis of Gender Equality in Tamil Nadu
Dr. N.Raju
25
Socio – Economic Status of MSMEs in Sellur, Madurai City of Tamilnadu
Dr. T.Selvakumar, Dr. M.Lakshmi Mekala & Dr. S.Chinnasamy
26
A Study on Production and Marketing of Mango Cultivation in Sendurai Village, Dindigul District
Dr. R.Murugan
27
Economic Condition During SANGAM Age
Dr. N.Asha Devi
28
Sustainable Development in Economic Development and Environmental Issues
Dr. M.Yesurajan & Dr. M.Gnanamani
29
Promoting Organic Agriculture through Paramparagat Krishi Vikas Yojana: An Empirical Study
Dr. K.Usha & Ms. P.Marysofia
30
Digital Literacy and Its Influence on the Success of Women Entrepreneurs
Mrs. R.Shariga & Dr. R.Meenakshi Devi
31
An Economic Analysis of Goldsmith in Madurai City
Dr. M.Sheela & Ms. S.Shanmuga Lavanya
32
The role of technology in fostering digital entrepreneurship: A regional study
Dr. R.Aathilakshmi