IJBER Special Issue Technology Adoption in Global Supply Chain Management 2026

Technology Adoption in Global Supply Chain Management: Best Practices and Ethical Considerations in Business Operations

Verso Details

Journal - International Journal of Business and Economics Research (IJBER)
e-ISSN 2455-3921
ISSN-L 2455-3921
Type Special Issue (Guest Edited Issue)
Guest Chief Editor Dr. S.Selvanathan, Head & Assistant Professor of Commerce (SF), Virudhunagar Hindu Nadars’ Senthikumara Nadar College (Autonomous), Virudhunagar, Tamil Nadu, India
Guest Co-Chief Editor Mrs. A.N.Bhuvaneswari, Assistant Professor of Commerce (SF), Ayya Nadar Janaki Ammal College (Autonomous), Sivakasi, Tamil Nadu, India
Issue Information Volume 12, Special Issue 9, April 2026
Edited and typeset by Dr. BGR Publications
Editorial Office drbgrpublications@gmail.com
Cover design credit Dr. B.Govindarajan

Editorial Cover Editorial Advisory Board Preface

List of Contributors

IJBER-01

A Study on the Usage, Impact and Challenges of AI Assistants in Consumer Goods Purchasing

M. Sathiya, Dr. P. Uchimahali, S. Marieswari

View Paper

IJBER-02

Digital Marketing and Advertising

Hemalatha. K.A, Dr. T.Sujatha

View Paper

IJBER-03

Effectiveness of Digital Marketing Strategies in Promoting Coir Products in Kerala: A Theoretical Study

Vijayalalitha. K, Dr. T.Sujatha

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IJBER-04

The Impact of Cybersecurity on Sustainable Tourism Development

Dr. Umamageswari.N

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IJBER-05

Framework of Policies and the Future of Tax Governance: Challenges and Reform Measures

Dr. Mohana Priya.M, Dr. Vanitha P

View Paper

IJBER-06

The Impact of Education on Promoting Women’s Entrepreneurship

Dr. Vanitha P, Dr. Mohana Priya.M

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IJBER-07

Influence of Social Media Among College Students – A Study with Special Reference to Tambaram City

Dr. K. Karthikeyan

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IJBER-08

A Study on Customers Predilection Towards Digital Banking in Modernity

Dr. A. Mahendrakumar

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IJBER-09

A Study on Consumer Awareness and Behaviour Towards Social Media Marketing

Revathi M, Dr. K.S. Arockiasamy

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IJBER-11

Exploring Customer Engagement in Omni-Channel Fashion Retail: Evidence from Chennai City

M. Amalahasan, Dr. T. Sujatha

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IJBER-12

Employability Skills and Industry Readiness among Gen Z Graduates: A Study on the Role of Traditional and AI-Driven Talent Acquisition in Chennai City

K. Lakshmi, Dr. A.Meenakshi

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IJBER-13

Impact of Social Media Influencer Trust and Engagement on Online Purchase Intention of Generation Z in Chennai City

N. Kalpana, Dr. A.Meenakshi

View Paper

IJBER-14

Innovative Eco-Tourism Entrepreneurship for Empowering Badaga Community Livelihoods

Dr. Umamageswari.N

View Paper

IJBER-15

Awareness and Usage of Artificial Intelligence Tools Among Undergraduate Students

Dr. R.Vendhan

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IJBER-16

Effectiveness of Social Media Advertising in Influencing Purchase Decisions Among College Students

Vijayanand Selvaraj

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IJBER-17

A Study on Customer Satisfaction Using UPI Apps in Chennai

Hemkumar S, Dr. K. Sridevi

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IJBER-18

From Industry 4.0 to Industry 5.0: A Paradigm Shift

Dr. G.Purushothaman

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IJBER-19

A Study on Customer Satisfaction in E-Commerce Sector

S. Venkata Vigneshwar, Dr. R. Ramki

View Paper

IJBER-20

The Role of other Comprehensive Income in Moderating Relationship Between Macroeconomic Volatility and Earning Stability (The Study Related to Selected Indian Listed Company)

A. Jayashree, Dr. M.A.Dhandapani

View Paper

IJBER-21

A Study on Impact of Social Media on Youth and Professional Life

Stephen Andrues. E, Dr. S. Hemalatha

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IJBER-22

A Study on the Impact of UPI Payment on Sales Growth and Cash Flow Statement of Small Retail Businesses

E Sarumathi, Dr. M.A.Dhandapani

View Paper

IJBER-23

A Study on Work Life Balance of Faculty Member with Reference to Chengalpattu District

Nikitha Sencha. O, Dr. S. Hemalatha

View Paper

IJBER-24

A Study on the Impact of Social Media Marketing on Customer Buying Behaviour with Special Reference to Chennai District

M. Hilda, Dr. M. Rajendhiran

View Paper

IJBER-25

Marketing Strategies and Customer Satisfaction in Ride-Hailing Platforms: A Case Study of Chennai

P. Meena, Dr. T. Sujatha

View Paper

License

The authors retain copyright of this article. This is an open access article distributed under the terms of the Creative Commons Attribution 4.0 International License (CC BY 4.0) , which permits unrestricted use, distribution, and reproduction in any medium, provided the original author(s) and source are credited.

Disclaimer

The author is fully responsible for the content of this special issue. The publisher disclaims all liability for errors, omissions, inaccuracies, plagiarism, or interpretations. Unintentional errors may be reported to the author or publisher for correction in future editions.

Jurisdiction Clause

Any disputes arising from this publication shall be the sole responsibility of the author(s). The publisher shall not be held liable for any legal claims, disputes, or consequences related to the content of this special issue.

Publisher

Dr. BGR Publications

India

✉ drbgrpublications@gmail.com

🌐 https://drbgrpublications.in/

Verso Details

List of Contributors

License

Disclaimer

Jurisdiction Clause

Publisher

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