Sustainability of Women Entrepreneurship: Entrepreneurial and Economic Factors
Title
Sustainability of Women Entrepreneurship: Entrepreneurial and Economic Factors
Authors
Sarlin Venotha | Alex
Keywords
Women | Entrepreneurship
Publication Details
Vol: 11; No: 1; Mar. 25 | ISSN: 2455-3921
Abstract
Women’s entrepreneurship is integral to economic development, fostering innovation, and creating job opportunities. This research examines the sustainability of women’s entrepreneurship by analyzing entrepreneurial and economic factors. The study uses secondary data and an extensive literature review to explore how problem-solving, business knowledge, skills application, risk-taking, and passion as entrepreneurial factors and financial management, marketing, networking, business acumen, and goodwill/branding as economic factors contribute to entrepreneurial sustainability. The paper aims to provide actionable insights for policymakers and stakeholders to support the long-term success of women-led ventures.
Correspondence
Sarlin Venotha, Ph.D Research Scholar, Department of Commerce, St. Joseph’s College (Autonomous), Trichy, Tamilnadu, India
