IJBER SI Development of Artificial Intelligence 2026

Development of Artificial Intelligence: Creating the Intelligent Business of the Prospect

Verso Details

Journal

International Journal of Business and Economics Research (IJBER)

e-ISSN

2455-3921

ISSN-L

2455-3921

ZDB-id

2899795-5

Type

Special Issue (Guest Edited Issue)

Issue Information

Volume 12, Special Issue 15, July 2026

Special Issue DOI

https://doi.org/10.5281/zenodo.22160468

Title

Development of Artificial Intelligence: Creating the Intelligent Business of the Prospect

Guest Editors

Dr. S.Selvanathan
Mrs. A.N.Bhuvaneswari

Page Size

Language

English

Product Form

Digital

Typesetting

Dr. BGR Publications

Cover Design

Dr. B.Govindarajan

Cataloguing Data

Available from the Publisher
https://drbgrpublications.in/special-issue-archives/

Editorial Office

drbgrpublications@gmail.com

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Development of Artificial Intelligence: Creating the Intelligent Business of the Prospect - IJBER Volume 12 Special Issue 15 July 2026

List of Contributors

IJBER 01

Weak-Form Market Efficiency of Selected Banking Stocks Listed on the BSE: An Empirical Analysis

M. Arunmeena & Dr. R.Rajesh Ramkumar

IJBER 02

A Study on Entrepreneurial Intention & Awareness Towards Startup among Women from Tiruvallur District – Influencing Factors and Challenges

Dr. M.Malathy & Payal Harshad Bhatt

IJBER 03

Reassessing Vintage Carbon Credits through Carbon Permanence: An Integrated Fuzzy Logic Framework

Dr. C.D.N.Rakkini & C. Rajeswari

IJBER 04

Corporate Social Responsibility and Business Ethics in Safeguarding Employee Well-being: A Study of Occupational Stress and Coping Strategies among IT Professionals in Chengalpattu District, Tamil Nadu

V.Sathyasheela & Dr. R.Rethina Bai

IJBER 05

To Evaluate The Role of Artificial Intelligence in Training & Development of Employees in IT Sector with Special Reference to Chennai City

L.Vigneshwaran & Dr. R.Rethina Bai

IJBER 06

Consumer Preferences Towards Luxury Brands in Thiruvarur District

B.Sakthipriya & Dr. G.T.Vijayalakshmi

IJBER 07

Green Human Resource Management Practices and Corporate Sustainability: Evidence from Selected Manufacturing Companies

M.Fareen Taj & Dr. Shyamala P

IJBER 08

Analysis of Green Banking in India's Present Context

Dr. R.Andy

IJBER 09

Factors Influencing Customer Satisfaction and Preference with Mobile Phones in Thiruvarur District

J.Jayasre & Dr. G.T.Vijayalakshmi

IJBER 10

An Analysis of Digital Marketing in India: Prospects and Obstacles

Dr. C.Karthikkumar

IJBER 11

The Mediating Role of Green Trust in the Relationship Between Green Marketing and Consumer Purchase Intention

Dr. Vinoth Kumar J & Dr. V.Udhayageetha

IJBER 12

The Role of Emotional Intelligence in Enhancing Work–Life Balance: An Empirical Study among Employees

Dr. S.Saranya

IJBER 13

Impact of Green HRM Work Culture on Employee Motivation: An Empirical Study among Generation Z Employees

Dr. C.D.N.Rakkini & S.Vishnu Priya

IJBER 14

AI Agents Transform Consumer Goals and Shape Consumer Decision Making – A Review of Literature on Agentic AI and Consumer Journey

Aishwarya. K & Dr. S.Jayakani

IJBER 15

The Impact of Digital Marketing on Consumer Buying Behaviour

Dr. A.Hemalatha

IJBER 16

Consumer Awareness and Preference as Determinants of Consumer Satisfaction Towards Organic Food Products in Madurai District

Dr. R.Vaheedha Banu & Dr. P.Mohammed Hither Ali

IJBER 17

Building Sustainable Start-ups through College Students: Strategies for Long-Term Growth

Dr. G.Purushothaman & A.Sathya

IJBER 18

Entrepreneurial Marketing Through Behavior Analysis - A Study

Dr. G.Purushothaman, R.Sharmila, M.Sindhuja, S.Megavarshini & R.S.Lohith

IJBER 19

An Analytical Study of Customer Satisfaction with Pre-Sales and Post-Sales Services at TVS Dealerships in Chennai City

Dr. G.Purushothaman, R.Swetha, B.Swathi, P.Sri Varsha & K.S.Nandhana

IJBER 20

Sustainable HRM: Practices for Environmental and Social Responsibility through Leadership Development: Emerging Trends and Best Practices

Dr. G.Purushothaman, P.Sumithra, P.Akash, S.Chaseen fathima & S.Jayasree

IJBER 21

Digital Banking and Employment Generation in India: Advancing SDG 8

Dr. G.Purushothaman, D.Dhanraj, S.Kishore, R.Surender & C.Jaiwin

IJBER 22

Digital literacy as a catalyst for financial inclusion - At a Glance

Dr. G.Purushothaman, M.Sandhiya, M.Moniga, C.Sandhya & N.Pooja

IJBER 23

Digital Infrastructure: Demand and Supply Side of the Economy – A Study

Dr. G.Purushothaman, G.Mohan Raj, M.Lohitaksh, S.Monica & D.Divya

IJBER 24

Job Satisfaction – At a Glance

Dr. G.Purushothaman, A.Swathi, E.Desikka, P.Guru Priyan & Arun karthik.S

IJBER 25

ESG (Environmental, Social, Governance) Investing and Sustainable Portfolio Management

Dr. G.Purushothaman & Dr. S.Ganapathy

IJBER 26

Employee Engagement Through Artificial Intelligence (with special reference to E-Edit Infotech Pvt Ltd)

Dr. G.Purushothaman, N.M.Arjun, S.Shaheena, G.Santhosh babu & U.Mahalakshmi

IJBER 27

Beyond Recommendation Engines: Unpacking The Hidden Pathway Between Ai-Enabled Marketing and Ethical Consumer Engagement

Dr. R.Padmavathi & Dr. A.Gurunathan

IJBER 28

Influence of Accounting Knowledge on Financial Decision-Making Behavior among IT Employees in Bangalore

Sindhuja C & Dr. Y.Fathima

IJBER 29

Cloud Accounting Adoption, Financial Reporting Quality and Financial Inclusion for MSME’s in Bengaluru- A Conceptual Study

Kusuma K S & Dr. Y.Fathima

IJBER 30

Impact of Government Support Schemes on Women Entrepreneurship development in India with special reference to Rural Area

Pooja N & Dr. Y.Fathima

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