International Conference on Impact of Artificial Intelligence on Business Strategy (Hybrid Mode)

Conference Proceedings

Published on: May, 2025 Paper Count: 32

Organizer

Department of Commerce Computer Application, Morning Star Arts and Science College for Women, Pasumpon

Special Issue Information

A special Issue of International Journal of Business and Economics Research (IJBER) e-ISSN: 2455-3921

Index

S. No Paper Id Title Page No
1)       MSC_01 Reshaping Business with Artificial Intelligence: A Data Analytic Approach

Dr. N.Stella

DOI Link :: https://doi-ds.org/doilink/05.2025-32961878/DrBGR/IJBER/SI/MSC_01/NS

1
2)       MSC_02 Artificial Intelligence’s Present and Future Effects on Business

Dr. S.Balasaraswathi

DOI Link :: https://doi-ds.org/doilink/05.2025-75578238/DrBGR/IJBER/SI/MSC_02/SB

11
3)       MSC_03 Artificial Intelligence and Innovation in Product and Service Development

P. Ignatious Inpa Rajathi & Dr. A.Arockiadass

DOI Link :: https://doi-ds.org/doilink/05.2025-67983944/DrBGR/IJBER/SI/MSC_03/PIIR

22
4)       MSC_04 Artificial Intelligence is making an Impact of Administrative Professionals in Private Healthcare Sector

P. Sugimala & J. Anto Ebi Rosi

DOI Link :: https://doi-ds.org/doilink/05.2025-16981236/DrBGR/IJBER/SI/MSC_04/PS

31
5)       MSC_07 A Study on the Applications of Artificial Intelligence in Indian Commercial Banks

Dr. B.Gajendranayagam

DOI Link :: https://doi-ds.org/doilink/05.2025-75839263/DrBGR/IJBER/SI/MSC_07/BG

37
6)       MSC_08 AI-Enhanced Fraud Detection in Financial Services: Advancements, Challenges, and Future Directions

Prof. V.Renuka

DOI Link :: https://doi-ds.org/doilink/05.2025-73364564/DrBGR/IJBER/SI/MSC_08/VR

48
7)       MSC_09 Artificial Intelligence in Healthcare: A Forward-Looking Approach

Aishwarya A

DOI Link :: https://doi-ds.org/doilink/05.2025-39956827/DrBGR/IJBER/SI/MSC_09/AA

56
8)       MSC_10 Artificial  Intelligence’s function in  commercial Decision Making

J. Maria ArockiaNikila

DOI Link :: https://doi-ds.org/doilink/05.2025-81195369/DrBGR/IJBER/SI/MSC_10/JMAN

64
9)       MSC_11 Revolution of Artificial Intelligence in Business: Transforming Operations and Strategy

Subathira. A

DOI Link :: https://doi-ds.org/doilink/05.2025-65656637/DrBGR/IJBER/SI/MSC_11/SA

71
10)    MSC_13 A Study on AI Enhanced Fraud Detection in Financial Services

M. Buvaneswari & T. Devathai

DOI Link :: https://doi-ds.org/doilink/05.2025-37655868/DrBGR/IJBER/SI/MSC_13/MB

76
11)    MSC_14 A Study on Artificial Intelligence Future in Digital Marketing: Summary and Outlock for 2025

B. Deepika

DOI Link :: https://doi-ds.org/doilink/05.2025-14418121/DrBGR/IJBER/SI/MSC_14/BD

86
12)    MSC_15 Artificial Intelligence Adoption in Environmentally Friendly Company

Thajitha Sabrin S

DOI Link :: https://doi-ds.org/doilink/05.2025-42275178/DrBGR/IJBER/SI/MSC_15/TSS

97
13)    MSC_16 Impact of Artificial Intelligence on Accounting, Auditing and Financial Reporting

C. Parvathi

DOI Link :: https://doi-ds.org/doilink/05.2025-75517518/DrBGR/IJBER/SI/MSC_16/CP

103
14)    MSC_17 Transforming Business: The Current and Future Impact of Artificial Intelligence

Salma Sajitha S.A.

DOI Link :: https://doi-ds.org/doilink/05.2025-34492489/DrBGR/IJBER/SI/MSC_17/SSSA

109
15)    MSC_19 Challenges and Issues of Fin-Tech Applications: Impact on Customer Trust in Tirunelveli District

Dr. P.Kandhakumar

DOI Link :: https://doi-ds.org/doilink/05.2025-28697113/DrBGR/IJBER/SI/MSC_19/PKK

116
16)    MSC_20 Leveraging Artificial Intelligence in Business Incubation: Advancing Entrepreneurship among Engineering College Students

Murugesan. R & Dr. J.Jane Theeba Jeya Vanathy

DOI Link :: https://doi-ds.org/doilink/05.2025-67382712/DrBGR/IJBER/SI/MSC_20/MR

124
17)    MSC_21 The Role of Artificial Intelligence in Strategic Decision-Making: A Comprehensive Analysis

M. Nithya Prabha

DOI Link :: https://doi-ds.org/doilink/05.2025-78192693/DrBGR/IJBER/SI/MSC_21/MNP

130
18)    MSC_22 Impact of Artificial Intelligence in the Service Sector

P. Nithya Devi

DOI Link :: https://doi-ds.org/doilink/05.2025-54392954/DrBGR/IJBER/SI/MSC_22/PND

137
19)    MSC_23 Enhancing Strategic Decision-Making with Artificial Intelligence

M. Ganthimathi

DOI Link :: https://doi-ds.org/doilink/05.2025-18173251/DrBGR/IJBER/SI/MSC_23/MG

145
20)    MSC_24 The impact of artificial intelligence on E-commerce strategies

M. Mathusri

DOI Link :: https://doi-ds.org/doilink/05.2025-99448329/DrBGR/IJBER/SI/MSC_24/MM

149
21)    MSC_25 Artificial Intelligence in Fraud Detection: Revolutionizing Financial security

R. Deepa

DOI Link :: https://doi-ds.org/doilink/05.2025-55682949/DrBGR/IJBER/SI/MSC_25/RD

154
22)    MSC_26 The Revolutionary Effect of Machine Learning and Artificial Intelligence on Marketing Operations

G. Abinaya

DOI Link :: https://doi-ds.org/doilink/05.2025-59864499/DrBGR/IJBER/SI/MSC_26/GA

160
23)    MSC_27 Development of Products and Services Using Artificial Intelligence

Vanitha E

DOI Link :: https://doi-ds.org/doilink/05.2025-94387419/DrBGR/IJBER/SI/MSC_27/VE

166
24)    MSC_28 Integrating Artificial Intelligence into Sustainable Business Methods

Logeshwari. M

DOI Link :: https://doi-ds.org/doilink/05.2025-34882631/DrBGR/IJBER/SI/MSC_28/LM

173
25)    MSC_29 AI-Powered Fraud Detection in Banking: Improving Transaction Security

D. Thamaraiselvi

DOI Link :: https://doi-ds.org/doilink/05.2025-99551662/DrBGR/IJBER/SI/MSC_29/DT

179
26)    MSC_30 Impact of Artificial Intelligence in Women Entrepreneurs with respect to Ramanathapuram District

L. Nagarani

DOI Link :: https://doi-ds.org/doilink/05.2025-48289519/DrBGR/IJBER/SI/MSC_30/LN

185
27)    MSC_31 Role on Artificial Intelligence in Business Management

Indhurani  M

DOI Link :: https://doi-ds.org/doilink/05.2025-54557389/DrBGR/IJBER/SI/MSC_31/IM

190
28)    MSC_32 Artificial Intelligence and Innovation in Product and Service Development

M. Kaviya & V. Iswarya

DOI Link :: https://doi-ds.org/doilink/05.2025-48534114/DrBGR/IJBER/SI/MSC_32/MK

197
29)    MSC_05 Exploring the Dark-Side of Smart HRM: A Study of deviant workplace behaviour

Dr. M.SivaBharathy & Dr. A.Edwich RoseMary

DOI Link :: https://doi-ds.org/doilink/05.2025-64857966/DrBGR/IJBER/SI/MSC_05/MSB

205
30)    MSC_06 Artificial Intelligence and Business Sustainability

B. Pavithra & M. Roshina Fathima

DOI Link :: https://doi-ds.org/doilink/05.2025-77957292/DrBGR/IJBER/SI/MSC_06/BP

213
31)    MSC_12 Artificial Intelligence (AI) and Strategic Decision Making

M. Sowmiya

DOI Link :: https://doi-ds.org/doilink/05.2025-16423237/DrBGR/IJBER/SI/MSC_12/MS

 

220
32)    MSC_18 Impact of Artificial Intelligence in Supply Chain Management

S.R.Venkatesh Kumar & Dr. G.Balachandar

DOI Link :: https://doi-ds.org/doilink/05.2025-35977588/DrBGR/IJBER/SI/MSC_18/SRVK

228